About Webwod

Interesting in learning more about Webwod? You’re in the right place!

Introducing Ashley Whitehair

Hello! I’m Ashley Whitehair, a seasoned website developer with over 20 years in the field and the driving force behind Webwod.

My journey in web development has been thrilling and fulfilling, leading me to establish Burnt Creative, a successful web design agency. But my passion doesn’t stop at pixels and code. In 2016, I delved into the world of CrossFit coaching, and then also became the manager of GAIN Fitness, once the UK’s largest CrossFit Affiliate.

At Webwod, I take pride in personally overseeing every project, ensuring that each website we manage is not just visually appealing, but also optimised and performing at its best. I understand that a CrossFit affiliate’s website is more than just a digital space; it’s a crucial tool for business growth.

My love for CrossFit runs deep. Training six days a week for nearly a decade, I’ve experienced firsthand the unparalleled community spirit of CrossFit. This passion fuels my work, inspiring me to create websites that truly embody the essence of each CrossFit box.

I believe a website should not only mirror the identity of a CrossFit box but also function to enhance the business. This includes providing accurate information and an effortless system for booking those essential taster sessions.

One of my proudest moments was managing GAIN Fitness, where my marketing initiatives boosted membership by 75% in just two years. It was during this time that the seed for Webwod was planted. The need for streamlined online systems for enquiries and bookings became crystal clear to me.

My background extends beyond the gym and the design studio. Working with Elementor, the world’s leading WordPress-based company, I honed my skills in content creation and community management, overseeing a staggering 8.8 million websites globally. This experience has been invaluable, as managing a community is second nature to me, all thanks to my CrossFit journey.

I’m here to bring all this expertise to your CrossFit affiliate’s website. Connect with me on LinkedIn or schedule a discovery call with me on Calendly. Let’s explore how WebWOD can elevate your website and, in turn, your business. I’m excited to help you build a thriving online presence that reflects the vibrant spirit of your CrossFit community.

Ashley Whitehair
1971 gym logo with stars and blue theme.

His communication is quick and he’s always on hand to get updates done at fairly short notice.

Martin Flanagan
Gym 1971

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